Gwinda's bespoke bullshit: certainty is not evidence of rigour
Gwinda Bogle's theory of bespoke bullshit describes how people cobble together an opinion the moment they're asked, then defend it to the death. Williamson notes we wrongly read others' confidence as proof they've done the research, when introspective people actually hedge. The antidote is strong opinions loosely held: know what evidence would change your mind.
- People often manufacture an instant opinion and then defend it fiercely
- We mistake loud certainty for well-researched conviction
- Thoughtful people tend to hedge and caveat
- If nothing could change your mind, it's ideology, not a rational view